Video Optimisation & Online Video Marketing
Like a website, its fantastic to have a great looking powerful video but if no one ever sees it your wasting your time.
Online Marketing don’t just produce great videos for the web we get them found by people searching locally for the goods or services you provide.
If you’re reading this you’re probably have already realized how important videos have become as a tool for communication online.
Youtube is now the second largest search engine in the world and it’s not going anywhere fast.
Google as always are leading the pack, realizing the importance of videos for many searchers they now integrate videos from the likes of Youtube and other popular video sharing sites on the first page of Google along with the regular website listings
What would it mean for your business to have your video testimonials on that first page?
How about a video explaining your unique selling proposition?
No matter what the video subject Online Marketing can help you promote it to your target audience
Video Optimisation Gold
Great for businesses looking to target two to three niche keyword search phrases
- 25 keyword optimised video submissions
- Submitted across a range of the best video sharing sites with links back to your websites
Video Optimisation Platinum
Ideal if you’re looking to target a wider range of search terms (usually between three to five)
- 50 keyword optimised video submissions
- Submitted across a range of the best video sharing sites with links back to your websites
- Need a minimum of three videos to complete this package
Video Optimisation Diamond
For the business owner who wants multiple videos on the first page of Google across a wide range of search terms
- 75 keyword optimised video submissions
- Submitted across a range of the best video sharing sites with links back to your websites
- Need a minimum of five videos to complete this package
Video Marketing – If a picture paints a thousand words, a video paints a million!
Why video is an important part of your Online Marketing Strategy
Video helps you Be Seen:
- Google loves videos – they help your website rank better in a Google search and your Google Places listing dominate local searches!
- Videos take up a large footprint on the first page of a Google search – effectively removing space that your competition could be taking.
- Videos can be geotagged, to give them more local search relevance.
- Video marketing is one of the most potentially viral marketing methods you can use. With Facebook, Twitter, and Youtube, your video can be shared many times by a large group of people.
- A video email will most likely be watched.
Video helps you Be Chosen
- The video gets your message across faster, clearer and more effectively. The video uses more of your prospect senses and required less effort to assimilate the information. Most people would rather watch a video than have to read
- Communication is 7% Words, 38% Voice and 55% Body Language. The video gives you all three!
- The video gives genuine social proof – especially amateur testimonial videos! When people see genuine satisfied customers, it adds another dimension to the communication that goes well beyond words.
- Video allows you to talk directly to your prospects – a real person talking to another human – building trust and rapport
- Video decreases your website bounce rate – people visiting your website will stay longer.
- Video can create a professional, up to date image for your company.
Video helps you Be Preferred.
- You can use video for a more heartfelt thanks, welcome, or come back massage.
- Use educational and instructional videos to give a high level of customer service or after sales support.
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